Warner Bros Residence Leisure, the hit leisure studio behind films like The Darkish Knight and Justice League, has launched its latest superhero movie, The Flash, on the blockchain. The discharge of The Flash Web3 Film Expertise made it the primary new launch movie provided on the blockchain whereas being distributed by way of conventional channels.
It’s official, The Flash is the primary new launch film to hit the blockchain! pic.twitter.com/sScukkA6Fw
— Warner Bros. Digital Collectibles (@WarnerBrosNFT) July 14, 2023
Warner Bros took to Twitter just lately to announce that it might offer The Flash on WB Movieverse, a web-based platform that hosts the manufacturing home’s web3 catalog. The newest web3 providing was launched in partnership with content material blockchain pioneer Eluvio. The blockchain expertise is at the moment obtainable for preview and can go on sale on July 18, 2023.
In line with a press launch by Warner Bros, The Flash Web3 Film Expertise will likely be provided as a multimedia NFT that followers can personal. The Web3 film will permit viewers to gather key artwork, uncover digital easter eggs and uncover hidden augmented actuality (AR) collectibles. House owners of the NFT may even be capable to promote the web3 film in a group market beginning August 1, 2023.
“For Warner Bros., and the broader trade, it represents a brand new form of immersive digital sell-through expertise for 4K movies and premium video property – streamed from and backed by safe blockchain entry and possession on the Eluvio Content material Cloth,” acknowledged Michelle Munson, CEO and co-founder of Eluvio.
Warner Bros and Eluvio are providing The Flash as an interactive expertise that can permit viewers to take part within the film by uncovering hidden clues to assist The Flash navigate totally different components of the film. Each buy will include a random key artwork that includes The Flash and different characters from the film.